What is Massage Envy

Massage Envy is a nationwide wellness franchise providing massage and skin care services.


Category:Health and Beauty

Startup Cash: $150,000

Locations: AL, AK, AZ, AR, CA, CO, CT, DE, DC, FL, GA, HI, ID, IL, IN, IA, KS, KY, LA, ME, MD, MA, MI, MN, MS, MO, MT, NE, NV, NH, NJ, NM, NY, NC, ND, OH, OK, OR, PA, RI, SC, SD, TN, TX, UT, VT, VA, WA, WV, WI, WY

Financial Information

Initial Franchise Fee: $45,000
Additional Fees: $389,823
Total Investment: $434,823 – $1,030,500

Franchise Overview

About Massage Envy

Massage Envy is a wellness franchise that provides clients with massage and skin care services. Built in 2002, Massage Envy seeks to make massage and skin care a regular part of your routine. Massage envy has more than 25,000 massage therapists and estheticians employed in the nation. The franchise also has more than 1.5 million members in the US.

An Integral Part of Total Body Wellness

Massage Envy provides clients with fully personalized total body care. Every theraputic massage can become a uniquely personalized massage experience. Massage Envy encourages clients to work with their massage therapist to discover the best massage lotions and enhancements to create a service that tailors to individual needs. CyMe Boosts are highly concentrated serums designed to enhance the client’s massage. Each CyMe Boost provides added benefits such as removing impurities or improving the skin’s appearance of firmness. 

Key Reasons to Invest

1. Steady revenue and Membership Model

Massage Envy has a consistent, predictable, and recurring revenue through its membership model.

2. Growing National Member Base

Growing national member base of more than 1.51 million.

3. Highest Average Unit Volume in the Industry

Massage Envy has the highest average unit volume in the industry-a business of $1.18 million. *As per the current FDD

4. Largest Share of the Market

We are the first and largest massage and spa franchise in the world, with over 1,180 locations.

5. Strong Franchisor Support and Structure

Profit coaching and robust reporting structure focus on unit level economics.

6. Retail Opportunity and Growth

Retail opportunity through strategic partnership with global skincare leaders.


Success Stories

From day one in 2002, the Massage Envy brand was built on the foundation of helping people feel their best. But Massage Envy is not defined by its position as a leader, rather by the lives changed by the work of therapists and estheticians across the country. Massage Envy has made therapeutic massage services and skin care solutions accessible to a network of more than 1.5 million members in franchised locations across the United States. And it’s all because of a belief that massage and skin care aren’t a luxury; they’re body maintenance, pure and simple — part of your total body care routine. Regular massage and facial care go a long way toward helping members and guests of Massage Envy franchised locations take care of themselves and do more — do more of what matters to them, what makes them happy, what makes them feel healthy and supports a more well-balanced lifestyle.


“Strip Mall Spa: How Massage Evy Created — And Dominated — A New Franchise Niche” From Forbes.

Additional Info

Massage Envy offers various massages and stretch services to meet the needs of all clients. The franchise seeks to give each client a personalized experience with the type of massage best suited for them. Trigger Point Therapy, Swedish Massage, Deep Tissue Massage, and Sports Massage are a few of the options they offer.