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Since 2010, the Pet Wants franchise has been at the forefront of crafting nutritious, fresh pet food for all types of pets, priding themselves on not only that, but also fast, efficient delivery to customers’ doors.
To expand, the company has turned to franchising to grow cost-effectively and expand its reach to new customers. But is Pet Wants right for entrepreneurs looking to get into franchising? We explore just that in our Pet Wants franchise case study!
The Pet Wants Story
In 2010, co-founders Amanda Broughton and Michele Hobbs noticed that their beloved pets had serious coat and skin issues. After several visits to their veterinarian and thousands of dollars spent produced no results, they staked out on their own to find a solution.
Broughton and Hobbs soon realized that the source of the problem was mass-produced, low-quality pet food that lacked nutritional value. After doing more research, they discovered that many other pet parents faced the same issue as them.
Determined to solve the problem, they launched their own pet food company that focused on crafting only fresh, nutritional, healthy meals for animals using high-quality ingredients and delivered to customers’ doorsteps quickly. At this moment, Pet Wants was born and a healthy pet food revolution started!
How Does Pet Wants Satisfy Entrepreneurs’ Hunger?
1. Growing Brand in a Huge Market
The Pet Wants franchise continues to grow year after year and is well-positioned in a market that offers access to millions of pet owners all across the United States. This gives franchisees the potential to tap into this vast and lucrative market for themselves and gain a slice of it.
2. Strong Brand Name Recognition
Since 2010, Pet Wants has been associated with healthy, nutritional pet food, something in strong demand these days as pet owners increasingly look for fresh, high-quality alternatives to mass-produced pet food.
3. A Market Leader in the Healthy Pet Food Industry
Pet Wants is often credited with jump-starting the fast-growing healthy pet food market years ago, positioning it as a market leader in this booming industry and a respected, well-known name among pet owners throughout the United States.
4. Accessible Startup Costs
Compared to many other franchises, Pet Wants offers accessible startup costs. This makes it a great option for entrepreneurs with limited funding or only a brief amount of time to secure financing.
5. High Revenue Potential
The Pet Wants franchise also offers high revenue potential, making it an ideal choice for entrepreneurs looking to maximize their profits in a growing market.
Initial Franchise Fee: $48,500
The initial franchise fee for Pet Wants is $48,500, which includes a territory with a population between 175,000 and 200,000 people.
Monthly Royalty Fee: 7%
Franchisees are required to pay a monthly royalty fee of 7% or $300 per month depending on the greater sum. The fee is due on the fifth day of each month.
Estimated Initial Investment Cost: $123,850 – $202,000
|Name of Fee||Low||High|
|Initial Franchise Fee||$48,500||$48,500|
|Furniture, Fixtures, and Equipment||$32,000||$50,000|
|Travel and Living Expenses||$1,250||$3,000|
|Limited Liability Entity||$500||$1,000|
|Additional Funds – 3 Months||$10,000||$20,000|
|Total Estimated Cost||$123,850||$202,000|
Average Revenue Per Location: $13,670 – $943,177
The average revenue range for the Pet Wants franchise is between $13,670 and $943,177. It’s important to note that these figures only represent historical data averages and are not in any way a projection of what prospective franchisees can expect to make.
Hungry for a Change? Check Out Pet Wants Today!
The Pet Wants franchise, with its strong name recognition, position as a market leader, and affordable startup costs, offers an ideal opportunity for entrepreneurs passionate about pets. If you’re hungry for a career change and a shot at finally being your own boss, you might just want to take a bite out of Pet Wants!