Answer:  Most business experts agree that franchises have a higher likelihood of success than independent businesses, because a proven business model is already in place, and has been tried and tested. Franchises also offer additional benefits like group purchasing power, brand recognition, and franchisee support. Franchisee support is a critical component of successful franchising. Franchise brands provide initial business start-up assistance ranging from strategic guidance, to real estate selection and negotiation, to access to suppliers and equipment programs, to ongoing training and marketing support. The franchise model works because franchisors are only as successful as their franchisees. Thus, franchise companies provide extensive support to their franchisees to help them succeed. [1]

For more on how franchising can benefit you, read our article “Advantages to the Franchisee” under our Franchising Info tab


[1] Entrepreneur.com. “Why Opening a Franchise Business is Better Than Starting Your Own.”