A Business Franchise: Is it right for you?

Callens Capital If you’re a small business owner, or considering becoming one, you're probably familiar with the business services industry. Business franchises provide a vast array of services that most...

Trademark Law Basics

Intro to Trademark Law While trademarks are governed at both the federal and state level, federal law serves as the primary source of trademark protection and regulation. The Lanham Act,...

Gaining National Exposure for Your Business

Using the Trademark to Market your Franchise The trademark is the strongest asset in any franchisor or franchisees marketing tool belt. The use of a trademark can help build a...

Initial Training and Support

Initial Training Among the most important tasks for any franchisor is training new franchisees. For both the franchisee and franchisor, a thorough training program is critical for a successful...

Building a Thorough Business Plan

Whether you’re a franchisor or franchisee, writing a clear and thorough business plan is one of the best ways to boost your franchise experience. A business plan encourages you...

Did You Know?

Franchise Fun Facts Callens Capital Franchising has had a compelling history from its commencement and up until today. Here are some fun facts about Franchising that you may have or have...

Business Plan

Callens Capital Whether you’re a franchisor or franchisee, writing a clear and thorough business plan is one of the best ways to ensure a successful franchise. A business plan encourages...

Working with Vendors

Make a Vendor List  Start off by making a list of vendors with whom you've already had relations. Ten vendors would be a good number to start with. Add to...

What is a Franchise?

What is a Franchise? Franchising is a business model that combines the best aspects of sole proprietorship and corporate America. It can be described as a "hybrid" model that fills...

The Franchising Process: A Brief Overview

Like any long-term business decision, the process of franchising should not be taken lightly. There are many decisions that need to be made that could become very costly without...
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