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To Franchise or Not to Franchise?

In Brief: The path to financial stability can be arduous on your own. An entrepreneur can build their business from the ground up or decide to become a franchisee. ...
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Building a Thorough Franchise Business Plan

Whether you’re a franchisor or franchisee, writing a clear and thorough business plan is one of the best ways to boost your franchise experience. A business plan encourages you...

Trademark Law Basics

In Brief: Typically, a trademark is used to protect brand names or logos that are used on goods or services. Therefore, a franchisor usually uses a trademark to protect...
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Did You Know?

Franchise Fun Facts Franchising has had a compelling history from its commencement and up until today. Here are some fun facts about Franchising that you may have or have not...

Gaining National Exposure for Your Business

In Brief Creating a strong identity for products or services is a driving force behind the success of any franchise. A strong identity reassures customers that they will receive...
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Initial Franchise Training and Support

Initial Training Among the most important tasks for any franchisor is training new franchisees. For both the franchisee and franchisor, a thorough training program is critical for a successful...
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Purchasing a Franchise

Deciding between a franchise and an independent business Making the decision between going the route of franchise or independent business can be difficult. While franchising is a top strategy that...
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Advantages to the Franchisee

In Brief: A key advantage of franchising is the benefit of operating a business with an established and publicly recognized trademark. One of the hardest aspects of opening an...

Pros and Cons of a Franchising Relationship

In Brief: A key advantage of franchising is the benefit of operating a business with an established and publicly recognized trademark. One of the hardest aspects of opening an...

History of Franchising

The Meaning of the World "Franchise"  The act of franchising predates the word as we recognize it today. If we look to the “Online Etymology Dictionary,” we can trace the origin...